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Most hospitality brands still can't see who walks through their doors. Now you can.

Top view of a round, metallic smart home device with a glowing circular light and a logo at the center.

Identify guests the moment they arrive and connect what happens on-site to who they are, so you can engage, personalize, and bring them back. No apps. No QR codes. No forms. No friction.

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Make every store visit count.

Only a fraction of store visits convert. The rest are anonymous.Sotto helps you identify and engage those customers in real time so every interaction during and after the visit becomes more relevant.

The phygital engagement platform for retail brands.

Phygital Cookie

Know who walked into your store with our tap-to-connect NFC device that identifies customers in real time. No app, no form, no friction. One tap turns an anonymous visitor into someone you can reach.

Conversational SMS

Follow up after the visit with personalized messages based on what customers showed interest in. Share product recommendations, restocks, and offers that reflect their intent.

Active Listening

Capture preferences and intent automatically with every interaction. The more customers engage, the more relevant every future message becomes.

Explore the full platform

How it works together

Visits your 
location

A customer walks in

Discovers the 
Phygital Cookie

Tap to unlock an offer, reward, 
or experience

Taps the 
Phygital Cookie

Opts in instantly via SMS

The relationship 
begins

Personalized follow-up starts immediately

Built for moments that happen in-store.

Create or recognize customers instantly.

No login, no lookup.

Know who walked in the moment they arrive.

Connect customers to your store. 
Establish a direct relationship tied to a specific location.

Capture in-store behavior and intent. 


Understand what customers are looking for, not just what they buy.

Personalize the in-store experience.

Surface relevant products, recommendations, and assistance in real time.

Clienteling, human or AI-assisted.

Enable associates or AI to deliver more informed, personalized interactions.

Recover non-purchase visits.

Follow up with customers who didn't buy and bring them back.

Drive repeat visits through recognition.

Turn one visit into an ongoing relationship.

Trigger personalized follow-ups.


Send product recommendations, back-in-stock alerts, and relevant offers after the visit.

Know who walked in.
Engage in real time. Bring them back.

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